Tag Archives: Southwest Airlines

Southwest’s secret to dominating the airline industry…common sense

April 28, 2012


Tweet  So the other day I’m flying this airline with a group of colleagues for a business trip. It doesn’t really mater which airline. I’ll just say that it wasn’t Southwest. But you would have been able to guess that after reading the next few paragraphs. Here are a few of the things that happened [...]

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I should’ve flown Southwest

October 19, 2011


Tweet                  A poem about my travel trials and tribulations I’m headed down to Knoxville now I should’ve flown Southwest For work, we flew United And I’m really not impressed First, we’re on one of those small planes That no one nowhere likes to fly The ones where [...]

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WOM in-depth: Choose your own adventure

August 26, 2011


Tweet  I’ve been feeling left out lately. Kind of like a 35-year-old who just heard about snap bracelets for the first time. Everyone’s been blogging about Peter Shankman-this and Morton’s Steakgate-that. And I’m just now getting a chance to cut into the issue — obligatory steak joke required. So here goes nothing. I think I’ll [...]

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How do you sell engagement to execs who don’t already believe in it?

June 19, 2011


TweetI had an interesting conversation with a colleague the other day about what makes certain corporate cultures different. Zappos, Southwest, Chick-Fil-A – Why are they so focused on the customer experience and why do they put so much money and resources behind, as Chick-Fil-A COO Dan Cathy calls it, creating “raving brand fans?” Why does [...]

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