Tag Archives: investment

The opportunity cost of investing in new business

April 5, 2011


TweetShare                      This is the third post in an in-depth series on selling in the communications consulting world. I’ve  been thinking about opportunity cost lately. And by thinking about it, I mean looking the term up. Because I only halfway know what it means. You’re talking [...]

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Social state of the union

January 26, 2011


Since President Obama gave his state of the union address yesterday, I thought it might be interesting to look at the social state of the union and reflect on how far we’ve come with the integration of social media into the business world and how far we still have to go.

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